Canadian top model Billy Arora talks about her equestrian past in a recently published interview in Forbes magazine. She also reflects on the future of the fashion industry in an in-depth talk.
It’s one of the industries that is confronted with a massive need for changes. Implying ethics seems less of a choice but an urgency these days, and participants like the IMG fashion model Billy Arora are reflecting on their options to play their part.
Before she decided to dedicate her full time to modelling, she had retired from a victorious career as a professional equestrian. Competing in the biggest tournaments world wide for years, the brand was always present and familiar to her. Hermès are still the top luxury choice of professional equestrians with a taste for quality and design.
High fashion has to separate itself from fast fashion again
While fast fashion brands are looking to reach their audience through micro influencers on social media, luxury brands should boldly separate themselves to keep their status and responsibility.
By hand picking people that represent the brand and its heritage to a deeper degree, they ensure a different level of quality and protect their history.
Billy Arora says this wouldn’t have been imaginable for her at another time in her life, but that she truly appreciated the opportunity. Authenticity and responsibility plays a big role in the current urgency, as she mentions she’s also working on a personal project to play her part in a positive change.